For Nigerians abroad

Launch & run a profitable shortlet in Lagos, from anywhere in the world.

I help Nigerians in the US, UK and Canada choose the right location, understand the real numbers, set up properly, and build the systems to run their shortlet remotely.

Since 2019Running shortlets in Lagos
Lekki Phase 1Where my apartments operate
100% remoteRun entirely from the US
Yinka Okunlade
Sound familiar?

You want to start a shortlet back home, but you're not sure where to begin.

Most people abroad have the same four questions, and getting them wrong is expensive.

01

Where should I invest, and in which apartment?

02

How much will it really cost to set up?

03

Will it actually make money, and when do I get it back?

04

How do I run it properly from abroad?

The reality check

A beautiful apartment doesn't automatically make a profitable shortlet.

Here's one example: a premium one-bedroom in Lekki Phase 1, rented, not owned.

Total upfront cash (setup, rent, fees, service charge)₦32.7M
Revenue at ₦100,000 × 20 nights a month₦2.0M / month
What you keep after rent and running costs₦807k / month
Time to recover non-refundable costs≈ 27 months

If your lease is two years, the numbers have to work before you sign. That's exactly what we work out together.

Illustrative example based on market prices and my own setup costs. Your numbers will depend on your unit, location and pricing.

A shortlet apartment in Lekki Phase 1 operated by Yinka Okunlade
Work with me

Two ways I can help

Founding clients

Shortlet Launch Package

For Nigerians abroad planning a shortlet in Lagos.

  • ✓
    Strategy sessionYour budget, goals, and whether to buy or rent.
  • ✓
    Apartment & lease reviewA second pair of eyes on the units or leases you're considering, before you commit.
  • ✓
    Your own financial modelWhat it will cost, what it can earn, and how long it takes to get your money back.
  • ✓
    Setup planFurnishing, power, a full checklist and your launch timeline.
  • ✓
    Remote operations systemStaff roles, daily reports, bookings and expense tracking, so you always know what's happening.
  • ✓
    Pricing & launch planTo get your first bookings.
  • ✓
    30 days of WhatsApp supportAs you get started.

Taking 3 founding clients this month.

Message me “LAUNCH” →

Shortlet Profit Review

For operators already running a shortlet that isn't performing.

  • ✓
    Full reviewYour pricing, occupancy and costs.
  • ✓
    Written action planYour top 5 fixes to improve profit.
Message me “PROFIT” →
How it works

Simple, clear and built around you

1

Send me a message

Message “LAUNCH” or “PROFIT”. I'll ask a few quick questions about where you are.

2

Strategy call

We talk through your goals, budget and options, and confirm the package is the right fit.

3

Plan, set up, launch

You get your numbers, your setup plan and your operating system, with my support as you launch.

Yinka Okunlade
About Yinka

I've been where you are: building in Lagos from abroad.

I'm Yinka Okunlade. Since 2019, I've run shortlet apartments in Lekki Phase 1, all from the United States. I've handled the occupancy swings, pricing decisions, staffing, power costs, renovations, and the systems it takes to keep everything running from thousands of miles away.

I hold an MBA from Texas A&M and spent years building systems and processes in the corporate world before going full-time on my own businesses. That's the approach I bring to every shortlet: clear numbers and clear systems, not guesswork.

Why I once walked away from an apartmentThe rent was ₦7M a year, setup would have been about ₦15M because the old building needed its own power, and it could only charge ₦120k–₦150k a night. The setup would never have come back within the lease. Knowing when not to invest is part of investing well.
Work with me →
Questions

Frequently asked

Do I need to already own a property in Lagos?

No. I work with people who already own a property and people planning to rent one. Whether to buy or rent is one of the first things we work through together, because it changes the numbers completely.

Is this only for Lekki Phase 1?

My own apartments are in Lekki Phase 1, so that's where my operating experience is deepest. We can evaluate any Lagos location you're considering using the same approach: real demand, realistic rates and true costs.

Will you manage my apartment for me?

The Launch Package sets you up to run your shortlet yourself, with the right team, systems and reports in place. If you're looking for ongoing management, ask me about it and we'll discuss what makes sense.

How much does it cost?

Send me a message and I'll ask a few questions about your situation first, then share the investment and what's included. I'm currently taking 3 founding clients.

Can you guarantee my shortlet will be profitable?

No one honest can guarantee that. What I can do is help you see the real numbers before you invest, avoid the expensive mistakes I've seen, and set you up with the systems that give you the best chance of success.

Ready to start?

Let's look at your numbers before you spend a naira.

Send me a message and tell me where you are. I'll take it from there.

Not ready yet? Message “COST” for my free guide: What It Really Costs to Start a Shortlet in Lekki Phase 1.